June 20, 2018 Industry news
At GS1 UK’s inaugural Online Seller Summit, we spoke with consultant and marketplace veteran, Vinny O’Brien, about some of the key things he has learned from working with large and small organisations in the e-selling space.
In the course of the interview, we touch on:
- An alternative definition of e-commerce
- Focussing on sales before brand
- Understanding that a business plan should be revisited and revised every six months
- Harmonising and standardising data as a first port of call for business excellence
- Six data workflows to enshrine to foster best practice
- The importance of “leaning on scale” and what that means in practical terms
- What 1m million pound sellers on eBay to date really means for online selling going forward
Hear the interview below
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Online Seller Summit - a bright future for digital-first businesses