We're thrilled to have you as part of our GS1 UK community and as a member we would like to make you aware of all the help available to help you grow your business and optimise your sales channels through our range of partners and member benefits.
With your new GS1 UK barcodes you are part of a global database called Gepir; a globally unique identification system to identify products, physical locations, or shipments which many businesses such as Amazon use to validate products on their sales channels.
No matter if you sell online, in a store or internationally, here are just some retailers and marketplaces who require GS1 GTINs.
Correct GTINs enable better visibility on shopping platforms and marketplaces. Understanding identity enables us to show the right products in Google experiences like Search, YouTube, and Google Maps.
Mike Capsambelis
Product management lead, Google
Have you considered trading on the following marketplaces with your GS1 GTINs?
List for free on Google shopping
Google use GS1 GTINs in their algorithm, which has proven to increase visibility of your products by 40% across Google leading to a 20% increase in sales . It's also free to list on Google shopping.
Reach a larger audience
On eBay your GTINs are used as part of their online marketing to list on Google shopping and to pull in product reviews from other sources. Ebay is highly established, global marketplace that's easy to setup. They also have a global shipping program so you can sell to an international customer base, hassle free.
Apply to OnBuy
The UK's largest and most trusted marketplace, who don't compete with their sellers on products. With competitive selling fees and a dedicated support team based in the UK, give them a try.
TikTok's new shopping platform
Benefit from TikTok's shopping platform only available to sellers in the UK and Indonesia with GS1 GTINs. Their selling fees are extremely low and they are running a promotion where they pay the delivery fees to get the product to the customer (as long as the product is £5+).
Offers and partners to help your business grow
Find your perfect exporting partner and explore new markets with DIT
Get access to free trade advisers, help with funding and learn how you can find new business internationally.
Get a 4-week free trial to the YF community
The YF Community is the go-to place for all growing consumer businesses. You will also gain exclusive access to retail insights specifically curated for FMCG SMEs.
Get expert support to start and grow your business
Enterprise Nation is a community of small businesses and advisers that connects you to the resources and expertise to help you succeed.
Optimise your website conversions with Northern Comfort
Rob Dobson from Northern Comfort provides a masterclass to GS1 UK members on how to make more money from your website.
Learning resources
How to be successful on marketplaces
In this omnichannel guide for 2022, read about business strategies for marketplaces, the benefits and where to get started.
How to use GS1 standards for retail success
A handy ebook with Tamebay to help you master the GTIN, optimise it as a marketing tool and streamline your supply chain.
Marketplaces: a year in review
The annual report from marketplace pulse providing stories, insights and data across the marketplaces.
