November 04, 2016 Industry news
We’re sponsoring this year’s IGD Supply Chain Summit, on Wednesday 9 November in London – so visit us on stand 6 to find out more about our Digital DNA industry programme
The IGD Supply Chain Summit will see many supply chain and logistics directors from all the leading retailers and suppliers in the UK’s grocery sector gather in London. This year GS1 UK is proud to be sponsoring it, and taking the opportunity to engage with a wider audience about the Digital DNA programme.
Digital DNA: Building the single source of truth in the information age
Digital DNA is an industry-led programme that will deliver high quality product data for retailers, suppliers and shoppers.
The programme is addressing four key challenges that the retail industry faces today:
- The empowered consumer and changing shopping habits – driven by new technology and lifestyle choices, today’s consumer needs access to accurate, trusted product data
- Compliance with increasing regulations – the content and display of product information is governed by increasingly tough and wide-ranging regulations, adding cost, risk and complexity to business
- Creating operational efficiencies – businesses are faced by squeezed margins so need to replace today’s ad hoc product data solutions that waste significant resources
- Finding new opportunities for growth – retailers and suppliers need to use product data to help predict consumer needs and create meaningful differentiators between brands
Members of the GS1 UK Retail Grocery Advisory Board, including Co-op Group, Mondelēz, Morrison’s, Müller, Nestlé, Ocado, P&G, Sainsbury’s, Tesco, Unilever and Waitrose are working together, facilitated by GS1 UK, to identify and deliver an industry-wide solution that will address these challenges.