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GS1 SmartSearch

Building your brand in search

GS1 SmartSearch makes it easier for shoppers to find, compare and buy products online. This new vocabulary enables 
website owners to improve their product descriptions so that the search engines can index these correctly. 
And this means they'll show up in more relevant search results – for customers ready to buy products like yours.

Watch the webinar with the GS1 UK team, where you will learn just how GS1 SmartSearch can help your online business.

Get involved

If you would like to take this further and pilot GS1 SmartSearch on your own website, we have a series of one-day workshops at our offices in central London. Due to a high level of demand, we will be running the last free workshops in August.

If you'd like to join either of these workshops, please register below and we will contact you with further details.

Register for 22 August 2017

Register for 24 August 2017

  • How structured data can help your website be found in search results
  • Introduction to describing your products with GS1 SmartSearch
  • How to add GS1 SmartSearch to your product pages
  • How to measure your success

GS1 SmartSearch can improve your customer’s experience online