Operating board
Our day-to-day running is handled by the staff directors, who make up our operating board
Members of the GS1 operating board
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Gary Lynch: Chief Executive
Gary joined GS1 UK in 2002 and in 2007, the supervisory board appointed him Chief Executive. As CEO, Gary is responsible for leading the formulation and successful implementation of our strategic plan.
Gary is a member of the GS1 Advisory Council, GS1 in Europe Board and a member of the GDSN Board of Governors.
Before joining GS1, Gary was Avaya’s eBusiness Director, responsible for the international deployment of their CRM systems for their business partners. He has also worked in senior marketing and business development positions at UUNET (a global network provider) and eLogistics (an online logistics marketplace).
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Andrew Osborne: Chief Technical Officer
As our Chief Technical Officer, Andrew is responsible for maintaining our technical integrity and managing the interface with GS1 internationally.
Andrew has been a central figure in the development of GS1 standards for business data, bar coding, RFID and EDI since 1979. He’s an active participant in GS1 globally – a past chair of the GS1 Technical Steering Team, and a current member of the group that advises the Management Board on GS1 system architecture.
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Alaster Purchase: Chief Operating Officer
Alaster joined us in 2003. As Chief Operating Officer, he delivers business growth and drives customer value through services like GS1 UK Professional Services and the development of web-services tools.
Before joining GS1 UK, Alaster spent over 10 years in senior European and global positions leading business growth strategies and value creation in the Automatic Identification and Data Capture (AIDC) industry.
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Dave Crapnell – Finance and Information Systems Director
Dave is responsible for the integrity of GS1 UK’s financial processes and information systems.
He has more than 20 years experience in Finance and Information Systems in a range of companies across the property, insurance and business service sectors. Prior to GS1 he spent 12 years with the Europ Assistance Group in a number of senior positions including Finance & IT Director and Operations Director. He is an experienced leader of many change management projects harnessing the business benefits of information systems and most recently the development of online solutions to improve both revenue potential and customer service.
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Simon Pitman – Business Development Director
Simon is in charge of developing the products and services available to GS1 UK members.
He previously worked on a global basis as both Sales and Strategic Business Director for De La Rue, the world's largest commercial security printer and a leading provider of cash sorting equipment and software solutions. In this role he created and implemented a market driven strategy, providing bespoke solutions to key government and commercial clients globally. Simon was also responsible for developing key partner relationships and driving new supply chain solutions development.
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